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Greater Cleveland Postal Customer Council
Free Educational and Networking Event
Wednesday – August 24, 2016 ~ 11:30 am to 1:00 pm
2200 Orange Ave., Room 201
Cleveland, OH 44101

USING DATA TO DRIVE DIRECT MAIL
Presented by Gary A. Seitz, Vice President, C.TRAC Direct
Data is a powerful tool to help businesses make important marketing decisions. Many companies today don’t know where to start with their data. On August 24, 2016 you will learn how to get started with data – and some simple tools to understand how to use it to drive your next direct mail campaign. Mr. Seitz will share examples he’s collected over the years – how businesses have used data to change their mailing programs and improve their ROI.
To RESERVE YOUR SPACE AT THIS IMPORTANT FREE SESSION, please RSVP to Tina Grabovez, USPS, no later than August 19, 2016 via email at valentina.grabovez@usps.gov or by calling 216-443- 4723. For those wishing to order lunch, please visit www.clevelandpcc.org to submit payment ($10) via credit card or mail your check to Greater Cleveland PCC, 2200 Orange Ave., #234, Cleveland, OH 44101-9998.
Please visit www.NPF.org for details regarding the May 21-24, 2017 National Postal Forum, Baltimore, MD.


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